Here are some techniques commonly used by professional bloggers that help lure readers to their blogs:
- Use Fear to Drive Traffic to Your Blog
1. The Ratings – People love recognition. Create posts that tell people what’s hot.
An example is: Top 10 Dad Bloggers of the Year
2. Problem Solving – Create “How to …” or “Tips for …” posts to help people solve problems. People love to find solutions.
Here is an example: How to Pack Your Husband’s Lunch
3. Asking Questions – Ask questions that you feel might pertain to people’s usual problems.
An example might be: Are You a Positive Thinker with a Constant Flow of Negative Results?
4. Commands – Tell your readers what they will get out of your post by telling them how to do something.
Here’s an example: Make Your Dad Laugh Until He Agrees with You!
5. The Truth – Classified information is always so attractive, especially “juicy” ones.
A Truth headline can be: Myths About Weight Loss
6. Testimonials – Testimonials are great marketing tools that let others know how well you’re doing. People love to find out how others succeed so they can mimic their process if it’s something they feel is doable.
Here is an example: The Support from voiceBoks Helped Hannah’s Blog Traffic Skyrocket!
7. Icons – Icons or big names are known to be attention grabbers.
Would you click on this link? A list of Songs that Usher Couldn’t Move to
8. Fear – Everybody has fears. So use them to create appealing headlines like the following:
Beware of Weird Toddler Behavior!
In addition to these techniques, please remember the 3 S’s when creating compelling headlines.
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I love this list. The one that didn’t sit well with me for a long time (because I didn’t know how to use it correctly) is “fear.” Then I came up with a great title that made me interested and caused a little alarm. The article supported the title (I didn’t just draw people in with a bait and switch), and it was important information, but it was nice to be able to finally craft a title that raised alarm, without being dishonest – which is what I had original thought I’d have to do.
Thanks for this great list; I love the ideas.
Thanks Kimberly! Yes, that one can be a bit tricky. That’s why I put it at the end. Glad you were able to work it out though!
How come your so smart and I’m not?
Thanks again for the tips dearie
Ahhh… We are all smart in our own ways! I can’t do what you do with your multitasking!
How did I not know this site was here? Thanks for directing me to this post, Lexie…I know what I will be doing for the next few days…reading all these helpful articles. I’m excited…I know they are going to help BIG-TIME.:)
Ahhh! You made it Vivian! So glad you’ve had a chance to read. Please feel free to contact us anytime you have questions!
Thanks for the post! It is very helpful- I have been blogging for a while, but I still do not really know what I am doing…LOL. Thank you for the help
You’re welcome Lisa. Headlines are the biggest deal with your posts. So I surely hope these help!