The social media secret is now out of the bag. Companies all over the world no longer just rely on old-fashioned marketing or print ads to gain their business. Those who want to get ahead or even survive know the importance of including social media into their marketing mix.
Take Duck Dynasty, for instance. One of the secrets to their success is the focus they have on their social outlets. Trending on Twitter is an important event that takes place before every show. When it’s happening on the Twitter platform, it’s most definitely going to be a success on the television network.
Social Media agencies are emerging left and right, claiming their “unique” strategies. Of course, brands know better than just to trust what they have to say as is needed in many cases. Brands need to know if they will be spending their money wisely by choosing your company to represent them. They need some proof and reliable data to help them understand how the online marketing strategies you present as a social media company can generate some business for them.
There are no better supporting factors towards a sales goal than proof. The likelihood that your client will ask for proof of your previous work or case study of some sort is really high. Marketing is always a gamble that most companies can’t afford to lose. In order for you to stand a chance of gaining your client’s trust, you must be able to provide them trustworthy data that will not only impress them but will help them understand your marketing lingo so that more realistic goals can be established.
One of our biggest marketing strategies involve the use of Twitter. We LOVE Twitter and get such a high from our ability to trend. Each of our posts and promotions are sent through our Twitter accounts a great many times, along with the number of bloggers who help us get the word out about whatever we want to promote. In order for us to know the value of each promotion, we need a system to be able to track our activities. Ever heard of Keyhole.co?
The creators of Keyhole understands what it means to be overwhelmed by social impressions. Not only that, but they also know what it’s like to be a startup company needing the right tools to get ahead. They started with a system to help themselves. Their confidence level built up after this system helped them achieve their goals. After a short while, the decision to share their secret with the world came into fruition.
Why We Love Keyhole
Keyhole has become one of our favorite social media tracking tools. Why?
- It provides us with real-time tracks of social activities based on keywords, hashtags, or URL.
- It provides us with information regarding our reach, number of social impressions, people who have shared information about a specific keywords, hashtags, or URL
- It helps us understand our community better so that we can identify those who support us and those who engage with us
- It provides us with a range of tracking dates based on our preference
- Reports are easily downloadable and shareable so that we can provide our clients, friends, colleagues with all the necessary information in just easy clicks of a button.
How to Use Keyhole
One of the complaints I have about other tracking systems is the time I need to spend trying to figure stuff out. Keyhole understands this issue and has helped eliminate wasted valuable time by giving me all the necessary data I need in seconds. Just check out how easy it is to use:
Step 1: Create a Track
Step 2: Save and Continue with Track
Step 3: View List of Tracks
Just click on the link My Tracks above and click list of Tracks.
View all of your useful data: